Disinformation and echo chambers: how disinformation circulates on social media through identity-driven controversies C Diaz Ruiz, T Nilsson Journal of public policy & marketing 42 (1), 18-35, 2023 | 98 | 2023 |
Marketing (as) rhetoric: an introduction C Miles, T Nilsson Journal of Marketing Management 34 (15-16), 1259-1271, 2018 | 33 | 2018 |
The reluctant rhetorician: senior managers as rhetoricians in a strategic change context T Nilsson Journal of Organizational Change Management 23 (2), 137-144, 2010 | 29 | 2010 |
Rhetorical business: A study of marketing work in the spirit of contradiction T Nilsson Lund University, Department of Service Management and Service Studies, 2015 | 25 | 2015 |
Marketing (as) Rhetoric: paradigms, provocations, and perspectives S Brown, C Hackley, SD Hunt, C Marsh, N O’Shaughnessy, BJ Phillips, ... Journal of Marketing Management 34 (15-16), 1336-1378, 2018 | 22 | 2018 |
How marketers argue for business–Exploring the rhetorical nature of industrial marketing work T Nilsson Industrial Marketing Management 80, 233-241, 2019 | 17 | 2019 |
Marketing and classical rhetoric T Nilsson Marketing: Broadening the horizons, 201-215, 2006 | 5 | 2006 |
The pedagogical potential of identity work in leadership education–Controversies, confessions, and conclusions T Nilsson, J Damiani Leadership 20 (1), 33-45, 2024 | | 2024 |
Controversial identity work in leadership education J Damiani, T Nilsson EURAM 20th Annual Conference:" The Business of now: The Future Starts Here …, 2020 | | 2020 |
Marketing practitioners in service organizations; as rhetoricians “in service” T Nilsson EURAM 2009, 9th Annual Conference," Renaissance & Renewal in Management Studies", 2009 | | 2009 |